Posted: September 5, 2013
Bronies for Good started when a group of Bronies, fans of the show My Little Pony: Friendship is Magic, decided that they wanted to help people in their community. They created an organization that was committed to fostering the growth of a global community of caring, socially conscious individuals through the organization of service events worldwide. Their first project was a month-long, community wide blood drive in 2010 called “Nurse Redheart’s Roundup.” After the success of this event, the group put together many successful events like toy drives and charity albums in the years that followed. What started as a small way to engage their community, turned into an international operation partnered with organizations concerned with gender equitable education and international development, such as Room to Read and Your Siblings.
This year, the Bronies for Good were looking for a way to give back to children with cancer and found that CureSearch for Children’s Cancer’s approach to funding innovative research and helping in the community matched their vision. When BronyCon 2013, a convention held for fans of the cartoon My Little Pony: Friendship is Magic, came to Baltimore, Bronies for Good decided to pair a charity auction with the event. The auction had more than 90 items from autographed Pony paraphernalia, custom crafts, art, and more. The audience of more than 2,000 fans helped raise $23,000 for CureSearch to support research in children’s cancer.
Because of organizations like Bronies for Good, CureSearch is able to continue to fund innovative and critical research, so that one day every child will be guaranteed a cure. To learn more about other organizations who are joining the fight against children’s cancer, click here.