Posted: October 5, 2018
Advantage Hair Salon Shines Bright with DIY Gold Event
If you ask Joyce Reed why she helps organize an event that raises more than $20,000 for kids with cancer, she’ll tell you it’s because she can’t stand to see kids in pain. Joyce is the organizer of the Advantage Hair Salon DIY Gold event that benefits CureSearch’s mission to end children’s cancer. In its sixth year, the auction-style event had a record-setting year, raising more than $22,000. They are setting their sights high to raise even more critical funds for childhood cancer research in 2019.
The Advantage Hair Salon team in Sevierville, Tennessee first became involved with CureSearch when they found out two different customers had children with cancer. One child survived and the other ultimately lost their life to cancer. As a parent, Joyce felt it was her responsibility to help other children in need. The whole salon works together to make the event happen each year. Joyce creates gift baskets based on donations from the local community and, by word of mouth, the event has continued to grow.
The auction is a major community event with banners and signs hanging up all around town to help promote the event; each year, approximately 200 people attend the event. Joyce even prints out posters and takes them to the local children’s hospital cancer unit for patients to color. Their support doesn’t stop there, the salon employees also has a team that is raising money for the Ultimate Hike – a life-changing adventure on some of the country’s most beautiful trails.
“I saw how little funding goes to childhood cancer and knew I had to do something. I’m motivated to keep doing this for the children who need our help. My hope for the future of childhood cancer is that every child is cured of cancer so they don’t have to go through all of this pain,” said Joyce Reed, event organizer.
The next Advantage Hair Salon auction benefitting CureSearch will take place in March of 2019. Inspired by their story? Consider starting your own DIY Gold event or donating for the kids who so urgently need your support.
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